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The Myth of the Starving Artist

artbrushes

Pablo Picasso once said, “Every child is an artist. The problem is how to remain an artist once he grows up.”

Artists are routinely discouraged from pursuing their passion into adulthood.

In fact, there is perhaps no more occupation that symbolizes popular notions about “unrealistic” careers than that of so-called starving artist.

Certainly there are lots of artists, actors, musicians, and other creative types who take low-paying side jobs while they’re “waiting for their big break.”

Most people who desperately want out of their own low-wage jobs aren’t waiting for anything other than to hit the lottery. Yet no one talks about the “starving secretary” or the “starving bus driver.”

These creative types may be waiting… but at least they’re waiting with a purpose! At least they’re showing their art or going on auditions or otherwise practicing their craft.

The fact is, you really CAN get paid for your art!

That’s why I’m so excited about this week’s Guest Article by licensed Profiting From Your Passions® expert Linda Tomsho.

An article Linda begins by posing an important and to some perhaps, SHOCKING question…

Namely, are you a “HO” or are you a “HO” or a “BO”? I’ll let Linda explain!

Making Money From Your Art
Are You a “HO” or a “BO”?

Guest article by Linda Tomsho

“Being good at business is the most fascinating kind of art.  Making money is art and working is art and good business is the best art.” – Andy Warhol

Every summer I look forward to the Three Rivers Arts Festival, Pittsburgh’s big art event of the year, where hundreds of artists and performers come to show their best work.

While visiting the Festival, I attended a talk by Rebecca Harris, Director of the Center for Women’s Entrepreneurship at Chatham University called “Women Artisans to Entrepreneurs.”

Her point was that many women artists (and men as well, in my experience) neglect the business end of things. “I don’t understand all that business stuff, and I don’t have time for it. I’m an Artist, and if I create great art, people will seek me out.”

If that sounds like you, the question my business coach, Suzanne Evans, would ask you is this…

“Are you a HO or a BO?”

dollarinhandIn other words, are you a Hobby Owner who creates art but doesn’t effectively monetize it?

Or are you a Business Owner, serious about growing your market and making a real living?

Essentially, if you don’t see your art as a business, you’re probably indulging in an expensive hobby instead of creating a viable livelihood.

If you really do want to become a serious working – by which I mean self-employed – artist, then you need to treat your artwork or your crafts or whatever it is that you produce, like a real business.

After all, there’s a lot of competition out there. So if you want to break out of the pack and make a real living doing what you love, you have to leverage your talent with sound business practices – and thinking.

1) Think of yourself as a professional artist – right now

artists palletYou may need to begin by changing your mindset about who you are and what you do.

Even if you’re still paying the bills by waiting tables or telemarketing, you need to define yourself as an artist and therefore as the owner of an art business.

That means you should be studying everything you can find about how to succeed in your industry. For example, how to get your work into galleries or how to sell on Etsy…

Depending on what kind of art you create, you should be educating yourself about the lucrative world of art licensing.

You also need to have a website and a social media presence.

Finally, you should always be thinking about building your portfolio and actively looking for opportunities to promote yourself and your work. That means networking at least once a week and attending events where you can expand your connections.

2) Don’t quit your day job (yet)

laptop-insideworkingObviously the plan is that someday your art will earn enough to support you. But the fact is, most artists or performers I know who are on their way up have a day job.

Maybe you have what career coach and author Barbara Sher calls the “Good-Enough Job” – a job that 1) isn’t toxic and 2) doesn’t demand more than 40 hours a week.

In other words, you can support yourself without getting stressed out and still have time to work on your goals. Or you can have a side gig that pays the bills.

Either way, if you can think of your j-o-b as a “business loan” for your art business it will make it more tolerable!

3) Always be looking for multiple income streams

manwithlightbulbSomething that you enjoy doing that hopefully fits in with your creative work and what you want your life to look like. You could offer lessons to others… start a podcast… write a book… or sell your work to a greeting card company.

Use your imagination!

Start small with just one or two “alternative profit centers,” then add more if you want to. If one doesn’t work out, you can always bag it and try something else!

4) Create your personal brand

What do you want to be known for? What’s your niche?

You could be like Linda Barnicott, a pastel artist whose claim to fame is beautiful nostalgic paintings of Pittsburgh scenes.

Or you might become famous as the photographer who creates those distinctive images of newborn babies, post-industrial landscapes, or maybe even dressed-up Weimaraners (it worked for William Wegman!).

When you have a recognizable brand or niche, you become more memorable.

Linda Tomsho headshotLinda Tomsho is the CIO (Chief Inspiration Officer) of Different Drummer Coaching. As a licensed Profiting From Your Passions® coach, she helps clients connect the dots between their interests, skills, and experience to discover their “right livelihood,” then guides them through the process of starting their own business using Valerie Young’s “Life First, Work Second” philosophy.

Linda started her career in the corporate marketing world but soon realized the cubicle life was not for her. Being a self-bosser allows her the freedom to pursue multiple passions including blogging about movies, writing, dog rescue, cooking, travel, and curating her eclectic collections.

Linda lives near Pittsburgh with her husband Matthew and canine companions Bijou and Zelda. She is the mother of 3 adult children, each following a unique path of their own.

As a cancer survivor, Linda understands the importance of making the most of our time on this earth. If you dream of creating a life that suits you and working at something you love, don’t waste another minute!

Visit her at Different Drummer Coaching, and to book your FREE 30-minute Discovery Session, send an email to linda@different-drummer-coaching.com with your phone number, time zone, and best time to reach you.


14 Ways to Craft a New International Career

Hong Kong Old Pagoda And New SkyscrapersI recently became a contributor to this wonderful publication that’s 100 percent dedicated to help aspiring self-bossers like you find portable streams of income and other ways to fund your international lifestyle.

What if you could live and work in Paris, Rio de Janeiro, Hong Kong or another bustling international hub?

Or perhaps working from a quaint villa in the Italian country side or an island bungalow is more your thing?

If so, I have some fabulous resources to get you there faster!

  1. International Living magazine

    International Living magazine is one of the best resources if you’re really serious about moving overseas. In each issue they detail in-depth information on moving or retiring overseas, making money, saving money and learning all the ins and outs on buying property abroad. You’ll also hear from expats who have already made the move.

  2. Incomes Abroad

    I recently became a contributor to this wonderful publication. What I love about it is it’s 100 percent dedicated to help aspiring self-bossers like you find portable as well as on-location ways to fund your international lifestyle.

    If you muse about the day you can leave the stress of the rat race behind, grab control of your life, and head off on an adventure abroad – with an income that went with you…  with Incomes Abroad to guide you, that day could be a lot sooner than you think.

  3. International Career Coach Dominika Miernik

    It can be hard enough to land a satisfying (or any) job or start a business if you’re a native. Being an ex-pat is even trickier.

    That’s where having an experienced career coach can definitely help. Like the multi-talented and multi-lingual Dominika Miernik.

    Originally from Poland, Dominika lived and worked for many years in the UK. Today she operates her own successful career coaching practice in Rome where she specializes in working with ex-pats.

    And if self-employment is your thing, Dominika is also a licensed Profiting From Your Passions® business idea generator.

Either way, Dominika has generously offered to share nine of our 14 ways to launch your international career — and life.

Guest Article

9 Ways to Launch Your International Career

by Dominika Miernik

In our increasingly global economy more people than ever are choosing to live and work in another country. There are lots of reasons my clients decided to chart a new international career and life.

What about you?

Maybe you’d love to start your own business or create a portable business you can run from anywhere.

Or maybe after spending years in a 9-to-5 job you’re looking to really shake up your life with a new career in a strikingly different location.

Then again for you, an international move may be a necessity. For instance, despite having much to offer opportunities may be limited in your own country. Or, perhaps your partner was transferred overseas and now you need to craft a new livelihood as well.

Regardless of the reason for an international career move, the question is always the same: How do I start this new journey?

Here are nine simple steps to help you to plan your international career.

  1.  Plan, Plan, Plan

First and most important, prepare an action plan. To begin, take some time to reflect and ask yourself:

  • How would I like my life to be?
  • What would I like my international career or business to look like?
  • What are my personal, professional and financial goals?
  • What do I really want?

Then write down a random list of steps which you can take to achieve your goals.

For example, if you are thinking of swapping to a part-time job and work on your business simultaneously, you may first want to speak with your boss or manager to discuss this possibility.

At the same time, you’ll want to prioritize your goals by giving each one a deadline. For instance, when exactly will you speak with your boss?

Solid plans will give you clarity and guide you to your vision.

  1. Do your research

Who What Why When Where Signpost Showing Confusion Brainstorming And ResearchStop for a moment and think about your background. What do you have to offer to a new employer or the market? What are you good at?

If you want to get a job, search for companies you’d like to work for in the location you want to live.

If you’re looking to start a business, explore your business idea including the practicalities of being your own boss abroad. For example, check whether or not your visa or work permit limits your options for starting a business.

Analyze the local business sector to identify your clients or customers. Are there natural partners you can tap for collaboration or cross-promotion? Who are you your local competitors?

  1. 3 Get visible and make contacts

Explore international networking groups. They’re a great way to make new contacts, learn about the country and local culture, and learn the language.

Networking is also a great way to develop contacts that can lead to a job or new clients or customers. Just be sure to resist the temptation to tell the people you meet that you’re looking for a job as it can put them on defense. Instead, say you’re open to new international opportunities, share your future vision, and ask them about their own careers and strategy.

If you want to start a business abroad, look for local business networking opportunities and join in. You’ll also find plenty of entrepreneurs to connect with offline and online.

Once again, show interest in their business and ask lots of questions.

  1. Expat yourself as an international assignee

When possible, get a job with a company in your home country where you know the potential exists to be sent on an international assignment. Not only can international experience boost your career, but you can get a taste for living abroad at the same time.

Here too, show your interest and willingness to move aboard or work on international projects and ask lots of questions.

  1. Become an entrepreneurial expat

If you’re already working at an international job but dream of being your own boss, know that there’s no one right way to go about starting a business.

For example, you don’t have to give up your full time job and sacrifice your full time pay check right away. Rather you can start small by working at your job during the week and focusing on your business evenings or weekends.

Or you can negotiate a part-time contract and do your business at the same time.

Once you have a business idea make sure it will fit with your desired. If so, then go for it.

  1. Dive in

moneytreeYou can always move abroad and then look for a job when you get there. While this is definitely the most challenging strategy, it’s not impossible.

The key is still to make a plan for each step.

Maybe you saved some money which you can invest to start your new life. If not, then you need to consider your financial commitments and come up with a way to fund the first few months in a new country.

  1. Get a taste for your new career and international home

Before uprooting your entire life, look for ways to test out your new professional path or business idea as well as a new country.

You could for instance, take a three month sabbatical. Depending on your business or business idea, if you are doing actual work while you’re there, it’s possible you could turn this time into a tax-deductible business expense.

Another way to see how you like living abroad is to volunteer there. If you sign up via a registered non-profit you may be able to deduct your travel and living expenses.

Only when you’re there, will you find out if a particular career path and place is right for you.

  1. Get support

Starting an international career, whether it is a traditional job or starting your own business, is exciting. But sometimes it can also be tough.

With any major work life change its easy to lose your energy and motivation. Plus when you’re in a very different culture where you don’t speak the language your self-esteem can decrease quickly.

That’s why you need to surround yourself with people who will support you.

If you don’t have people in your life who support your dream, then shore up your confidence by reading positive stories of others who’ve successfully made the move.

If you’re serious about making a change and need a business or career coach, then start there.

  1. Visualize

Goal Puzzle Shows Business Targets, Objectives And AimsBelieve in yourself and what you can achieve by imagining that you have already turned your dream into reality.

“Seeing” yourself happily living the international life– if even in your minds-eye – can help you gain the courage to leave your comfort zone and reach your professional goals.

These simple steps really can help you start working at what you love and live the global lifestyle you want.

Remember, a good action plan is the first step to success. It will help you keep on track and will automatically motivate you to go further with your career project.

DominikaMiernikInternational Career Coach and licensed Profiting From Your Passions® career expert Dominika Miernik helps multi-passionate expats discover their dreamiest career path or find the perfect business idea so they can live the global lifestyle.

After a decade of living, studying and working internationally Dominika decided to reorganise her life to make work fit into her life instead of the other way around. She draws from her professional experience and psychological training to help her clients create realistic action plans so they can thrive in their international careers. V

Visit www.dmcoaching.eu to get your FREE career coaching e-course “Clarify Your Career Goals in 3 Days.” Contact Dominika to schedule Free Expat Edge Session to discover how to start working at what you love and fulfill your ambitions.

 

Two More Resources to Help You Launch Your International Life

Like Dominika said, volunteering can be a great way to get a taste for international living.

Whether you ultimately want to make a living while making a difference – or just want a unique way to get your feet wet – here are two resources to get you started: 

  1. Global Volunteers
     
    Volunteer vacations are a great way to immerse yourself in another country while helping with local projects.Enter Global Volunteers which organizes one- to three-week volunteer opportunities in Asia (China, India, Vietnam), Europe (Italy, Portugal, Greece, Poland, Romania), North America (Costa Rica, Cuba, Mexico, St. Lucia, US), South America (Peru and Ecuador), and the Pacific (Cook Islands).

    Volunteer vacations in North America are on the Blackfeet Nation and Crow reservations in Montana.

    Examples of volunteer activities include teaching English at a center for visually-impaired students in Vietnam, joining local efforts to promote girls education or assist with recycling in order to promote eco-tourism in Costa Rica, teaching conversational English in Cuba and Italy, working with at-risk or disabled youth in Greece, and many more.

    You can spend another vacation in a tourist trap. Or you can sign up to make a real difference in someone’s life… yours. All fees, including airfare, are tax deductible for U.S. citizens.

  2. Idealist.org

    Idealist.org helps you turn your values into your vocation by connecting people who want to do good (idealists) with opportunities for action and collaboration. It has a searchable database of over 100,000 non-profits where you’ll find job postings, volunteer opportunities, internships, events, and more.Site can be accessed in Spanish or French.

Keep the international conversation going! If you could live anywhere in the world, where would it be — and why? If you’re not on Facebook just scroll to the bottom of the page to post your answer there.

 


A Foolproof Way to Make a Tough Decision

Which of these tough calls have you had to make:

Pretty young woman making a decision with arrows and question mark above her head

  • Take the job… or decline and hope for something better
  • Quit a toxic job… or stick it out and pray things gets better
  • Sign up for that great conference or the workshop… or pass this time and hope it comes around again
  • Relocate to a new home or community or country… or stay put

We all need to make major decisions regarding our work lives.

Two years ago I had to make a major work-life decision that had me twirling in circles.

You see most people (including ME) would rather not have to make decisions at all. Decisions make our head hurt.

After all, what if we make the wrong choice? That would really suck!

So instead we try to ignore whatever it is that prompted the need to decide in the first place and hope the whole issue/problem/opportunity just quietly goes away on its own.

Of course the obvious problem with this approach is No Decision = Status Quo.

But as my friend and massively successful business coach Suzanne Evans points out, there’s a far more serious consequence, namely:

“Indecision is a form of self-abuse”

Like I said, two years ago I had to make a tough decision when I was presented with an unexpected opportunity to buy a great house 20 miles south of the great house I already lived in.

I really wasn’t looking to make a move.

And with two major projects in the works, it couldn’t have been a worse time to juggle trying to sell one house and buy another.

All that packing and unpacking… Dealing with renovations at the old house… dealing with renovations at the new house… Time away from my business…

Still though, there was something calling me about this new place.

I loved the view… the closer proximity to the airport… the view… the fact that the house came with an attached apartment… the view… the beautiful neighborhood… the view

And did I mention the view 🙂

True, this new view was incredible. But then again, I really loved this peaceful meadow view from my current home.

meadowview

I was SO torn!

That’s when I remembered…

If You’re Having A Hard Time Deciding It’s Because Your Heart Is At War With Your Head

heartAll my head could think about was all the work I faced buying and selling a home.

My head reminded me of everything else I had on my plate right now.

When my heart would try to intervene my head would drown it out.  “There will be other houses with nice views Valerie…” And “You can always move when the timing is better.”

Still I felt called to this new home.

The best thing to do was just not think about it at all. Problem solved.

That’s when I realized by ignoring the decision I had in fact made a choice.

By not consciously deciding one way or the other, I was choosing to stay exactly where I was. And that didn’t feel great either.

Like I said, I’m not a fan of self-abuse. So instead I employed a technique I’ve used many times with my own clients who were struggling with indecision.

It’s remarkably simple, and virtually foolproof.

Flip a Coin – Seriously

A hand holding a quarter just about to flip a coin.

To some the suggestion that a flip of the coin should determine the outcome of a major life decision may sound… well, flip.

But I assure you it works. Prove it to yourself. To start think of a decision you need to make. Then…

  1. Close your eyes
  2. Take three really slow, deep breaths
  3. Now focus your emotional attention on all the reasons  you should say no.. Picture the downsides… imagine all the nagging “what-ifs” involving money, fear of failure, fear of success actually happening…
  4. Next focus your emotional attention on the part that excites you… the opportunities it presents… all the things you find so appealing about saying yes…
  5. Imagine how you will feel tomorrow if you say Yes
  6. Next imagine how you will feel tomorrow if you say No
  7. Then picture your life a year from now if you had said Yes
  8. Next picture your life a year from now if you had said No
  9. Open your eyes and flip a coin – heads is Yes; tails is No.
  10. Finally take one more deep breath and tune into your reaction

This last step is critical.

Because no matter how your coin flip turns out I guarantee you are going to have one of two reactions.

Do You Feel Relief? Or Do You Feel Disappointment?

 leapforjoydisappointed

If you feel relieved, then you know for certain in your heart of hearts what’s right for you.

If you feel disappointed, then chances are your head is getting in way.

Disappointment is a signal that you’re allowing fear, self-doubt, and other needless dream busters to rule your life.

No matter what the outcome, keep this in mind:

If you still decide to say No – ask yourself: “Am I okay with wherever I am today being where I am in a month… or a year… or five years… or possibly for the rest of my life?”

The choice my friend is yours.

Either way flip a coin and then follow your heart. It’s always worked for me.

By the way this is the fabulous new view I enjoy from my new house…

newview

I’m half an hour closer to the airport. Plus I renovated the attached apartment and it now generates anywhere from $1,600-$2,400 a month in passive income.

Bliss + Convenience + Cha-Ching!

Shameless Plug

Right this moment, a few of you are trying to make the exciting decision to join a wonderfully international Tribe of like-minded “idea people” for my upcoming Profiting From Your Passions® coach training.

If the answer to the coin flip exercise is YES, consider this a gentle reminder that the Early Bird discount ends today.

If want to change your life and save money, I urge you to register by midnight TONIGHT before the $500 savings plus the other valuable bonuses end.


Is Fear Killing Your Dream?

Comic high angle portrait of a middle-aged businessman with a scThe closer you come to leaving the security of your 9-to-5 job to do your own thing, the greater your level of excitement… and fear.

Anyone who has ever ventured out of their safe little world will tell you they had doubts. Me included.

The thing is, when it comes to making a major life change, not only is a certain amount of fear normal, it’s actually helpful.

After all, there is a reason I named my business ChangingCourse.com and not Jump-off-a-Cliff.com.

The healthy part of fear is what will keep you from quitting your job in a huff before you’ve put some other things in place.

Fortunately, there are ways to deal with fear before it permanently derails your dream of changing course.

Take it S-L-O-W

If you already have a business idea, the best way to manage the fear of venturing out on your own is to start small.

If the thought of just up and quitting your day job frightens you, start building your client base on the side.

Small rapid experiments are better than one huge step.

For instance, instead of dropping six figures on a franchise, you could get a job working for that, or a similar, business to see how you like it.

Or instead of buying a bed and breakfast, try becoming a bed and breakfast sitter.

Begin with low-risk steps and gradually work your way up to the harder stuff.

Laugh in the Face of Fear

Asian woman pointing and laughing at you, closeup portrait.Did I tell you I’m closing my Changing Course business to take a senior level position at a toxic chemical company in New York City? The job pays half what I earn now and requires a horrendous three hour commute.

Do you believe me? Of course not.

The reason you don’t is because the mind rejects that which it considers absurd.

Which makes ridiculing your fears a highly effective technique for managing them. That way, you allow your natural human reaction to absurdity to take over and dismiss them.

Try it yourself. Pick your biggest fear and take it to extremes.

Paralyzed by the fear of failure?

Then picture everyone you ever knew standing outside the homeless shelter you are now forced to live in, holding a sign that reads: “We Told You So!”

Pretty ridiculous, right?

When you realize that your worst-case fantasy is just that − a fantasy – making a proactive change can now feel far more manageable.

Calculate the Risk-Reward

Fear of the unknown keeps far too many people miserably locked in job jail.

It’s why my mantra for the last 20 years has been, information will set you free.

After all, the more you know going into something, the less there is to fear.

At least that’s what the 854+ people who signed up for my recent information-packed Paid to Brainstorm webinar discovered.

The vast majority were there because they were curious about becoming a licensed Profiting From Your Passions® Business Idea Generator.

ineedidea

What they discovered is the program hands “idea people” like them, a proven system to they can use to help future paying clients to connect the dots between:

  1. What they want their life to look
  2. The things they love to do
  3. And ways they can make money doing it.

Still, I know that training for this – or any new career – can trigger another fear: “What if I make the wrong choice?”

I totally get it.

Over the years I’ve had plenty of clients who’ve spent tens if not hundreds of thousands of dollars on their education only to realize they hate being a nurse, engineer, college professor, electrician….

Not so with my training.

For starters, considering everything you get with the Profiting From Your Passions® program, the cost to attend is surprisingly low. (And it’s even lower if you register soon.)

Still, let’s say you take the course and then decide you’d rather write children’s books and then make money helping others do the same like former student and friend Beau Blackwell did.

skyladderThen the worst case scenario is you’ll have mastered a system to instantly recognize income-generating opportunities – a skill you will use quite literally for the rest of their life.

If you missed the Paid to Brainstorm webinar, you can watch the Replay here.

Just go to  http://PaidToBrainstorm.com/webinar now.

Don’t wait long though, because the webinar replay is only available for another two days.

Also, for a very limited time, is your chance to save an additional $250 on the cost of registering for the upcoming Profiting From Your Passions® coach training.

Combine that savings with the Early Bird discount that ends Monday, July 20th and your total savings is $500.

VY-500

I don’t know about you, but as worse case scenarios go, learning how to turn your interests into income — seems like a pretty low risk for an exceedingly high reward!

The Best Solution of All

Several people who were on the webinar wanted to know the same thing:

How do I get over the fear of starting something new?

If you have the same question I’ll tell you what I told them:

Stop trying. Seriously.

With any change – even positive changes like a new job, relocating, starting a business – you should expect a certain amount of fear to just go with the territory.

So if you’re waiting until you’re no longer afraid to pursue this or any dream — nothing will ever change.

And do you really want look back on your life with a lot of regretful “what ifs…”?

Instead of worrying about the unknown risks, change the question from, “What will happen if I take this leap?” to “What will happen if I do nothing?”

Let’s face it – no matter what your dream – shaking up your life is scary.

As Tom Peters said, “Unless you walk out into the unknown, the odds of making a profound difference in your life are pretty low.”

Remember, courage is not a matter of losing your fear so you can take action; courage comes from taking action. And that, in turn, helps you overcome your fear.

When you can act despite your fear, you will be rewarded many times over.

Life is short my friend. The thing you should be most afraid of, is doing nothing.


Most People Never Even THINK of This

lightbulbRight now 26,584 people subscribe to the Changing Course newsletter.

That alone tells me you probably want to find a way to be your own boss.

That might mean starting a business that can generate enough income to replace your current salary.

Or maybe you just want to supplement your retirement earnings or otherwise start a little side gig.

There’s just one little problem… you need a great idea!

Surprisingly most people fail to see the vast array of opportunities hiding in plain sight.

In fact, all you need to do is follow the trends!

  • Millennials are driving cars far less often than previous generations
  • More women are traveling internationally their own
  • Aging baby boomers… the so-called “silver tsunami”

Whenever something is increasing or decreasing in significant observable ways… you’ve got yourself a trend.

A trend that, IF you pay attention, can lead to an opportunity to make money doing what you love!

Here are three examples to get your wheels turning and kick your transition into self-bossing into high gear!

Trend #1 Rise in tainted imports

In a world where 3-year-olds play video games on their parent’s devices, it seems unlikely that the simple wooden toys of my youth would make a come-back.

But then a few years ago millions of toys manufactured in China were recalled due to lead paint and other dangerous chemicals.

Couple that crisis with the growing trend about product safety and voila!

Opportunity Knocks

planeAccording to an article in the New York Times, home-based wooden toy makers like Ron Voake of Vermont Wooden Toys can barely keep up and are hiring extra employees. “Every time there was a story about a recall,” said the 61-year-old Voake, “I got flooded with orders.”

Trend #2 Increasing Interest in All-Natural Products

Even when a product is considered safe, an increasing number of consumers are gravitating to organic and all-natural products.

Opportunity Knocks

Canadian parents and grandparents seeking all natural products can shop online at a family-business called by Nature.ca.

Started in 2004 by mother of three and long-time cloth diaper advocate Tamara Champion, the site sells a wide range of products like organic baby skin care line, cloth diapers… and wooden toys!

A big attraction for those who create or re-sell natural products is consumers will pay a premium for them.

auntieelsielogoI recently dropped $6 on a small package of Aunt Elsie’s Cookies at my local farmer’s market.

I did it despite my working class sensibilities saying, “Six bucks! Are you nuts?!”

So why did I buy? Because…

a) I like to support local entrepreneurs

b) I prefer all-natural, non-processed foods

c) They were a gift for my Dad,

d) I was really hungry… so sorry Dad

When I asked Aunt Elsie why she decided to start her business, her answer spoke directly to another trend… and opportunity!

Trend #3 People who want to do work that pays the bills… and feeds their soul

On Saturday I’m doing a live encore of an information-packed webinar for “idea people” called Paid to Brainstorm.

There’s a section of the webinar titled:


“Why Helping People Think Outside the Job Box Is the Next BIG Wave”

How can I make such a bold claim?

Because of the sheer number of trends that support it. Like the fact that:

  • half of survey respondents rated having a job they enjoy as “extremely important.”

  • 57 percent of Canadian women said they dream of launching a business doing “something they love.” (Bank of Montreal)

  • baby boomers aged 55 to 64 represent the most significant spike in people starting their own businesses in the US and Canada

There are SO many trends to support this claim that I put them all together in a handy free fact sheet www.PaidToBrainstorm.com/fact-sheet.

lightbulb

Trends can definitely stimulate a cool business idea. But they serve another purpose too.

Trends offer hope.

Hope that because researchers have proved that the marketplace is hungry for more funny dog videos… or are willing to spend more for natural products… or evidence that supports a need wherever your passion lies…

Then your dream of being your own boss really is achievable.

This hopefulness was clear from people who heard my talk on Wednesday

At the end of the presentation I asked people how they felt about their ability to use their creative mind to generate income.

Here’s just a small sampling of what your fellow change seekers said…

Tina – Inspired
Deborah – Confirmed
Kenny – Excited
Tina – Inspired
Clarissa – Curious and Hopeful
Butch – Courage
Deborah – Confirmed
Dori – Excited
Jennifer – Intrigued
Henry – JOY
Deana – Freedom
Gigi – Encouraged
Marsha – Validated-finally
Shaun – Not feeling flighty
Nicki – AUTHENTIC!!!!!!!!!!!
Rosalyn – Freedom
Henry – Fulfillment
Lynda – Transformation!

So if you want to find your great idea – and feel hopeful about being able to make it happen then get yourself a small note book and label it Trends = Ideas= Hope.

Then actively be on the look-out for the thousands of trends that can be the catalyst to your own brilliant small business idea – and life!

If what you read in the fact sheet spoke to you and you…

  • Are a creative problem solver who instinctively jumps in to help others  

  • Are always turning other people on to resources they never knew existed  

  • Constantly think up potential business ideas  

  • Love thinking creatively and “outside of the box” 

Then there’s still time to join me this Saturday, July 11th from noon-2PM ET for my LIVE Paid to Brainstorm encore.

That’s where I’ll personally share with you key elements of my proven system for connecting the dots between what you love to do… and how you can make money doing it.

This informational live session is FREE. Once you attend, check your email for a gift… just for showing up!

Share Your Ideas

Do you have a business idea based on a trend? Know about some trends that can help a fellow dreamer?

Share your ideas and stories below.


Avoid This Dream Crusher At All Costs

make your dreams come true - motivational slogan on a napkin witThis is a cautionary tale.

One that if heeded, will definitely help you to go from talking (and talking and talking and talking…) about being your own boss… to actually having your dream life.

Like many cautionary tales, this one starts with an encouraging one… and some advice.

The advice part is this: If you’re still looking for a money-making idea, you may not need to look any further than your own circle of family and friends.

In Kristen Bassick’s case that inspiration was her children – or little “sprouts” as she likes to call them.

Kristen wanted to find a natural way to treat her kid’s persistent dry skin.

After throwing away money at products that didn’t work her husband urged her to start her own line of all natural kid’s skin care products

stuff4sproutsToday Kristen is the proud owner of Stuff 4 Sprouts. Her company motto is to produce products with “Nothing weird. Nothing gross. Just good stuff for dry skin.”

I am particularly proud of Kristen because she attended one of my Work at What You Love workshops.

Take a moment to read this letter I received from Kristen and see what jumps out at you:

When I came to the seminar I was unhappy with my “job” and with an idea for a new business venture. 

But I was terrified by the idea of building a “business” with employees, and a building, and a manufacturing site…and all that stuff that just seemed like more than I wanted to take on.

Sitting there listening to all of the stories of micro-business owners, who didn’t have a “job” and didn’t have what I had initially thought that a “business” would need to be, opened my eyes to what was possible.

I launched my company after two years of putting all of the pieces into place.

Manufacturing is outsourced, distribution will be soon.  I work from my home office, available for all of the things in my actual life that demand my presence.

I was lucky to be on the receiving end of a well-timed downsizing/ severance at my corporate job and now have the chance to move
Stuff for Sprouts to the next level. Life is good and my new jobless job is so completely cool I just had to share!

Got “Grass Is Greener” Syndrome?

grassisgreenerThere’s nothing safer than staying miserably where you are.

And, one of the best ways to play it safe is to come up with a litany of excuses about why dream making is always “easier” for the next person.

I call it the “Grass is Always Greener” Syndrome.

For instance, did you zero in on the line about Kristen’s well-timed severance package and thought…

“Hey, I could start my own business too if I had money coming in from a severance package!”

If so, did you also see the line about spending two years putting all the pieces into place?

I’ve worked with my share of desperate people who received a full year – sometimes two – of unemployment checks.

They had income and they had all the time in the world to find and launch a business idea.

But instead they waited until they had just one month of severance pay to act.

Money-In-Glass-jarThen they called me in full out panic to schedule a Find My Perfect Business session, terrified they were going to have to find another mind-numbing j-o-b.

There are plenty of other people out there with either the time or the money to start their own thing.

But because they are too afraid… or they lack confidence… or they don’t know where to begin, or all of the above, they do nothing.

Kristen did something. And so can you.

As the American judge who served as the first United States Secretary of Education Shirley Hufstedler once said, “If you play it safe in life, you’ve decided that you don’t want to grow anymore.

If you are tired of coming up with reasons why you can’t leave your safe but ultimately soul-sucking job then do something about it.

When you finally do get the entrepreneurial ball rolling, you’ll find it’s hard to stop.

Besides, as Hufstedler put it, “Security is not the meaning of my life. Great opportunities are worth the risks.

Tomorrow I’m offering a free informational Webinar called Paid to Brainstorm: Why Helping People Think Outside the Job Box is the Next Big Wave.

If you…

  • Are you a creative problem solver who instinctively jumps in to help others?
  • Are you always turning other people on to resources they never knew existed?
  • Do you constantly think up potential business ideas?
  • Do you love thinking creatively and “outside of the box”?


If you answered YES to any of these questions, I urge you to join me and the 430 people (and counting) who have already registered.

The webinar is free, but you do need to register. Then look for an email about your free gift just for showing up!

Your Story Matters

Is the “Grass Is Always Greener” Syndrome undermining your dream? If so, how? Share your story in the comments below!


Still Searching for the Perfect
Business Idea? How to Brainstorm
Your Way Out of Job Jail

manwithlightbulbAnyone who knows me knows, I LOVE brainstorming cool business ideas.

And with next week’s informational webinar on How to Get Paid to Brainstorm fast approaching, I’m even more obsessed than normal with the topic.

In fact, as soon as the webinar hit 200 sign ups, I knew I had to make July unofficial Business Idea Brainstorming Month!

So in celebration of both that – and Independence Day here in the US – I figure it’s the perfect time to gather with friends and family to help you gain your own independence from job jail!

The Power of Brainstorming and Why Two Minds (Or Three or Ten!) Are Better Than One 

The whole concept of brainstorming has been around for so long, it may just seem like common sense.

In fact, the notion of gathering people together to encourage them to come up with wild and crazy ideas was actually invented by an advertising executive back in the 1950s!

Fortunately, today brainstorming is used everywhere as a powerful solution finding tool for groups and individuals.

And for anyone seeking the perfect business idea, brainstorming definitely has benefits. That’s because brainstorming:

  • leverages the brainpower of every participant, each bringing their own unique experiences to the group
  • shakes up our accustomed ways of thinking and clears the way for new ideas that otherwise might never see the light of day
  • allows group members to shed their usual inhibitions, communicate freely, and generate off-the-wall, innovative ideas 

Added bonus: Researchers find that fast and varied thinking causes people to experience elevated mood and energy levels.

In plain English: Brainstorming actually makes you happy too!

10 Ways to Have Productive – and Fun – Business Idea Brainstorming Session 

ineedidea1) Appoint a facilitator. As fun as brainstorming can be… some people can get pretty excited or (defensive) about their business ideas.

This first tip is optional. But still it never hurts to have a neutral facilitator whose job is to keep the idea generation moving and on topic.

2) Establish a time frame and stick to it. People can only stay focused for so long, so limit sessions to no more than an hour. Remember, shorter is better!

3) Begin with a specific outcome in mind. Instead of trying to find answers to the question: “How can I make a living without a job-job?” focus on a specific outcome like, “How can I turn my passion for [fill in the blank] into income?” Doing so will save time, keep people focused, and yield more useful ideas.

4) Set an idea target. I once participated in a brainstorming exercise where one group was told to list as many birds as they could. The other group was instructed to list 30 birds. The group without a target stopped at around 18. But the group who was given a numerical target met and exceeded their goal.

The lesson for aspiring escape artists: Be even more specific by asking the group to come up with 20 ways you could paid to write, make art, serve others, or whatever your passion.

5) Combine group and individual brainstorming: Studies have shown that combining the two is far more effective at generating ideas than group brainstorming alone.

That’s because allowing time for people to think and learn about the topic on their own before the session begins produces better results.

6) One person speaks at a time. When you have a great idea it can be hard to contain yourself.

But when people talk over each other, a great idea can get missed! So breath and remember that everyone will get their turn to talk.

7) No judgments! Okay so maybe you’re pretty confident you’re not going to be invited to be a pitcher in the major leagues. So what? The whole idea of brainstorming is to make people feel comfortable expressing their thoughts, no matter how weird or unlikely.

The more accepting the group, the better the ideas will flow. Too much judgment and analysis at this stage kills creativity.

8) Encourage off-the-wall ideas. Those crazy ideas are where creative quantum leaps come from. They’re the true expression of where our imaginations take us before we start nitpicking.

And big ideas that seem impossible at first may lead eventually to revolutionary new thoughts.

9) Build on other people’s ideas. Be positive and encouraging. Say “Yes, and…” not “Yes, but…”

So instead of “Yes, but you’ll need a lot of money to open a B&B…” or “Yes, but you don’t have space for an art studio…” or “Yes, but don’t have any coaching experience…”

You want to say, “Yes, and I’m sure we can figure out a way to fund your dream… find a space… help you gain experience.”

10) Quantity over quality. Nobel Prize winning scientist and humanitarian Linus Pauling got it right when he said,The best way to have a good idea is to have a lot of ideas.”-

The whole point of brainstorming is to generate as many new ideas as possible and crank them out quickly. You can sort them out at the end of the session and build on the best ones.

Opportunity Knocks  

lightbulbAnd if in the process of your brainstorming session you discover you…

  • love thinking outside the job box
  • are constantly coming up with neat business ideas
  • are forever turning other people on to cool resources…

Then I encourage you to join me and hundreds of your fellow “idea people” from around the globe to discover how you too can get paid to do what comes naturally!

To learn more and register for this free webinar go to Paid to Brainstorm.


The Secret to Finding a GREAT Business Idea

bigstock-Blueprint-of-bulb-lamp-Styliz-58749746The Nobel Prize winning scientist and humanitarian Linus Pauling said, “The best way to have a good idea is to have lots of ideas.”

After all, the more paths you have to get where you want to go, the better your odds of getting there.

In fact, in my two decades at Changing Course I’ve found that next to fear, the biggest thing keeping people trapped in job jail is lack of ideas.

And that’s a shame.

Because if your dream is to have a portable business so you can live and work from anywhere…

Or if you crave ditching the cubicle to work from home as I do…

Or if you want to find a way you to get paid for your creativity or your writing…

Or you otherwise want to be your own boss – then a great idea is your ticket to freedom.

For instance, last week I posted seven unique ways you – or someone – could cash in on the booming wedding industry.

I say “someone” because the fact is it’s always easier to come up with ideas for other people.

Which is actually very good news.

Because if you search only for cool business ideas for yourself, then you run the very real risk that opportunity will pass you by.

Let me explain…

Why You Need To Be An Idea Junkie

If you opted to skip the wedding article because you have zero interest in a wedding-themed business – then you are missing not only the point but you are also potentially missing the boat to freedom.

fearThat’s because when you only look for ideas for yourself, then you’re far more apt to hit a wall.

Maybe it’s the “That will never work” wall…

Or, the “I can’t make enough money doing that” wall…

Or, the “But I don’t have any experience” wall…

Sound familiar?

But when you get in the habit of seeing money-making opportunities unrelated to your unique gifts or interests, you are fearless.

And because there are no walls, you’re more receptive to possibility.

Knowing that things are possible, you’ll also see how one great idea can lead to another!

And before long, you’ll find the perfect path for you.

Share the Wealth

Ideas are meant to be shared.

Thankfully, many of your fellow travelers on the road to right livelihood not only read the wedding article, but they know how fun it can be to brainstorm with others – if even virtually.

dollarinhandFive generous souls took up the Brainstorm Nation challenge and posted their own money-making ideas for all of us.

Handy with a sewing machine? Debra suggests you could make custom bridal headpieces, purses, garters, and ring bear pillows.

Lee Ann Vermeulen-Roberts from Holland by way of California took a different approach.

Being a singer, songwriter, musician, and creativity coach herself, Lee Ann naturally came up with performing live music (singing or instrumental) during the ceremony itself or being a DJ at reception.

Once you have a great idea, you need to know where to start.

So building on the helpful resources already in the article Debbie DiClaudio Orwat from Colorado posted:

If you want to be a wedding planner PlannersLounge.com has a lot of free information and articles on getting started.

Finally, for Denise Washington the wedding theme was personal – and timely!

If you have a knack for finding bargains, and you enjoy entertaining on the cheap, Denise shared a great idea for a profitable and FUN niche.

brideYou see Denise is getting married on July 24th and wisely she is doing her wedding on a budget.

So she knows first-hand that some people can or choose to drop $50,000 to well over a million dollars on their wedding, for others there is a real need for budget wedding planners and coordinators who know how to put on an event for $15K or less that still looks nice.

And Debbie adds, there is also a need for wedding planners/coordinators who specialize in showing people how to do-it-yourself (DIY) regarding flowers, dresses, decorations, and the like.

But our bride-to-be didn’t stop there. Denise generously offered not one, not two, but NINE more income-generating ideas!

1. Wedding vows writer
2. Graphic designer for programs, invites, placeholders, etc.
3. Wedding toasts writer
4. Engagement and/or wedding scrapbook (digital or printed) creator
5. Wedding day video production
6. Engagement story video production
7. Silk flowers floral arrangements and bouquets
8. Specialty garter belts
9. Offbeat wedding coordinator (roller derby, superheroes, zombie)

You see there truly is no shortage of ways to make money doing what you love!

Tap A Tribe of Idea Generators

freshideasStill I know there are lots more ways to cash in on the booming wedding industry. And when it comes to brainstorming, more brains are always better than one!

And who better to tap than people who get paid to come up with neat business ideas?

So I headed over to the private Facebook page for graduates of the Profiting From Your Passions® coach training to get their thoughts.

Cathy Summers of Inspired 4 Life Coaching in the UK also had a musical idea. But instead of singing at the ceremony, she suggested organizing an entire chorus.

childrenschoirWhen I read Cathy’s pitch to the happy couple to “hire your own chorus of angels,” I thought hmmm, wouldn’t it be interesting to organize a children’s choir! You make money as the organizer and the kids learn the value of earning their own money too.

For planner types, Cathy also suggested hanging out your shingle as a travel planner to design and run local excursions and otherwise manage travel for out of town guests.

Someone who knows a lot about weddings is Tim Grover the Career Optioneer at Changing Life Bulbs. That’s because for 25 years prior to changing course, Tim owned his own DJ service.

Since leaving the business, he’s observed a few new trends other aspiring DJs could offer. Like playing music videos in the background, bringing in a live drummer (presumably to give more of a live feel to recorded music), and providing tambourines and cowbells for guests to get into the act.

Finally, building on Denise’s pre-wedding video ideas, LA-based Solo-Entrepreneurship coach Susan Baker of EscapeHatcher.com wrote:

…my hubby is an editor and I have a background as a producer so our wedding video was editing together and interspersed with in depth interviews with both of us as well as b-roll [background shots or video of the couple] – I suspect this would be a huge hit with other couples.

Turns out Dr. Pauling was right.

The best way to have a good idea truly IS to have lots of ideas – and a Tribe of idea generators in your corner doesn’t hurt either!

It’s why I chose as my company motto: Changing Course begins with a great idea.

Armed with an idea you then need the courage to act on it.

If fear is holding you back, you’re in luck!

Keep your eye out on Monday for a great article on courage by another graduate of the Profiting From Your Passions® program — Redesign Strategist Peggy Fall of RedesignYourLife.com.

And if you love coming up with small business ideas like Cathy, Tim, Susan, and Peggy, stay tuned!

Summer School for the Profiting From Your Passions® training program begins in July.

For more information on this first and only class for people who want to get paid to brainstorm sign up here now to get on the early notification list.

Join the Brainstorm Nation Family! 

Do you have additional ideas for self-bossers who want to break into the wedding business?

I’d love to hear your thoughts on this post!

Don’t use Facebook? Just scroll to the bottom of this page to post your ideas!


Want to Live Happily Ever After? Start a Wedding Business!

Placing_a_wedding_ringWith all the talk from some about how marriage is “under siege,” you’d think it was a dying institution. Nonsense!

In fact, the wedding industry is booming. And with 2.5 million weddings being celebrated last year, there’s never been a better time to launch a business catering to happy couples!

So how did an industry that’s been around for over a century become red hot again?

Demographics and Cultural Shifts = Opportunity

Part of the credit goes to the Millennial Generation, or what statisticians call “Baby Boom 2.0.”

Since the late 1980s, the US birth rate has surpassed 4 million a year, the threshold that is officially considered a baby boom. The first wave of this demographic group is now in their mid to late 20s so just entering the marriage market.

Another major shift is marriage equality.

Currently more than 70 percent of the US population lives in jurisdictions where same sex-couples can legally marry.

And 19 countries – the Netherlands, Belgium, Spain, Canada, South Africa, Norway, Sweden, Portugal, Iceland, Argentina, Denmark, France, Brazil, Uruguay, New Zealand, Britain, Luxembourg, Finland and Ireland – outright acknowledge same-sex marriage.

moneytreeThis seismic shift in social attitudes toward the GLBT community has a huge financial upside.

In the first year of legalization alone, gay couples made up 17% of the total weddings in Washington State. According to the Williams Institute at UCLA, same-sex weddings infused $39 million into Washington’s economy – and that only includes couples who actually reside in the state.

Both same-sex couples and Millennials are statistically a little older when they marry and thus have higher incomes.

That means they have a bigger budget to spend on all the bells and whistles – fancy catering, posh venues, and other amenities.

They’re also more likely to want a unique wedding that expresses their personal values and interests.

And current or aspiring small business owners are perfectly positioned to reap the benefits, especially if you can offer a niche service or product.

You already know the obvious ones… wedding photographers, florists, and caterers.

If any of these float your boat, there’s always room for talented people to join in the fun.

In fact, if you’re highly organized, love managing projects, and are a romantic at heart you can train to become a certified wedding planner. Click here for a list of schools.

At the same time there are lots of other, less obvious ways you can grab your share of the $100 billion wedding industry.

Maybe one of these 7 ideas may be your perfect full or side-line business:

  1. Wedding tableDay-of-Event Coordinator – If you are highly organized but don’t want the responsibility of organizing an entire wedding consider hanging out your shingle as a Day-of-Event Coordinator.
    spacer
    Unlike a traditional wedding planner, a Day-of-Event Coordinator specializes in running the show on the big day, making sure things run smoothly and preventing wedding-day disasters.
  1. Wedding Officiant – A number of online interfaith organizations will ordain you as a minister, entitling you to legally perform marriage ceremonies.
    spacer
    At WeddingOfficiants.com I learned you can make up to $1,000 for a single wedding. During the busy summer season you could easily officiate two or more weddings a week. Cha-ching!Obviously prices vary regionally. When I entered my zip code I found local officiant Amanda Brown whose fees to preside over a wedding and write the service start at $550.There’s more to officiating weddings than understanding scripture or asking objectors to speak now or forever hold their peace.Which is why, it may be worthwhile for you to check out the training offered by the Celebrant Institute. (A very outside the box idea itself – and one with room for competition… from you!)Using Amanda’s fee as an example, the $2,400 you’d pay to be trained by the Celebrant Institute would be recouped after officiating just four weddings.

    Plus you can deduct the cost of the training as a business expense. Sweet!

    And for couples who are outside your geographic range or for do-it-yourselfers, you could always follow Amanda’s wise example and create a Do It Yourself (DIY) course on UDEMY on how to write your own wedding ceremony.

  1. Same-Sex Wedding Consultant –That means the demand for wedding consultants who know the ropes for same-sex couples is skyrocketing.
    spacer
    A same-sex wedding expert can recommend officiants and venues for the ceremony and can refer the couple to specific vendors who are gay-friendly.Live in a state or country that bans gay marriages? Remember, problem = opportunity.In these locations you could perhaps specialize in destination weddings and “Elopement Packages,” including travel, accommodations, and touring.
  1. "Dancing lesson 16507650" by Jerry Daykin from Cambridge, United Kingdom, upload by Herrick - IMG_0975. Licensed under CC BY 2.0 via Wikimedia Commons - http://commons.wikimedia.org/wiki/File:Dancing_lesson_16507650.jpg#/media/File:Dancing_lesson_16507650.jpgPrivate Dance Lessons – Have a background in dance? More and more people are seeking out instructors for private classes for the couple (or perhaps a group class for the wedding party) who want to make a big impression when they hit the dance floor at the reception.
    spacer
    Here again prices vary.In pricey London it appears you can fetch £80 for a single hour to as much as £495 for more sessions. (In dollars that’s around $89-$550).For the same number of lessons in Billings, Montana you can ask $48-$335.
  1. Pre-Wedding Boot Camp – Everyone wants to look their best for the big event. Services offered might include fitness training, teeth whitening, skin treatments, and hair removal.
    spacer
    If you don’t have the skills or licensing to provide hair and makeup services on the actual wedding day then partner with practitioners who can.
  1. Start a Wedding Website – If you’re tech savvy then create a website as an aggregator for wedding information and tips and/or to match couples with local vendors.
    spacer
    The vendors pay a fee to be on the site and you can earn more cash as an affiliate or by accepting ads.
  1. Close Up Of Detail On Wedding Breakfast Dining Table Setting WitCreate a coordinated wedding themeNot just old-fashioned stationery – more like personalized branding complete with a custom wedding theme for stationery, table linens, even decorative banners.

Thanks to social and cultural shifts, the wedding industry is hot again. And with such a wide range of opportunities, there’s something for every aspiring entrepreneur.

Join the Brainstorm Nation Family! 

Do you have additional ideas for self-bossers who want to break into the wedding business?

I’d love to hear your thoughts on this post!

Don’t use Facebook? Just scroll to the bottom of this page to post your ideas!


7 Ways to Cash In On the College Market

students

I just returned from on a whirlwind 5-city speaking tour in beautiful British Columbia.

Coincidentally, my topic – the impostor syndrome – was also a major theme of actress Natalie Portman’s Commencement address at her alma mater, Harvard.

May is the time when millions of students graduate from college.

And if you want to be your own boss, May should also be the time when you start thinking about creative ways to tap the college market.

Within a 10 mile radius of my home are three Ivy League colleges, a small super expensive private college, and a large state university.

If you live near a college you know how much the student population contributes to your local economy.

If you want to be your own boss, then these same students can boost your personal economy as well!

There are lots of ways to profit from the lucrative student or faculty market. Here are 7 ideas to get you started.

Sell to Parents

Conventional business wisdom says to avoid a target market that lacks a lot of disposable income. When it comes to college students however, you’ll want to ignore that rule.

For one, there are plenty of students attending elite schools who have money to spend.

More importantly, there will always be parents with both the desire and the financial means to provide every advantage for their pampered offspring.

So let’s begin with ideas aimed primarily at parents of current or college bound students.

1. Private admissions consultant Competition at elite colleges and universities is fierce. So much so that according to USA Today, there’s a huge surge in parents are willing to plunk down as much as $3,000 for a “private admissions consultant” to assist with their kids’ college application. How huge? In 2013, 26% of applicants to Stanford University hired a consultant – triple the number from just a decade earlier.

Man underwear2. Student concierge Wealthy parents are eager to eliminate anything that might otherwise distract their child from his or her studies. Enter Lana Drew’s Student Concierge Service.

Parents of students attending elite Brown University and other colleges in Providence, Rhode Island tap Lana’s “Lifestyle Management” services to do anything from moving into dorms to handling dry cleaning and laundry to installing a sound system. Her company even has doctors, attorneys, and bankers on call to assist her client’s offspring as needed.Clearly aimed at wealthy parents who will gladly pay to give their kid every possible advantage, Lana’s concierge services start at a whopping $2,500 a semester and can go much higher.

3. Care package creator  CarePackages.com understands that virtually all parents (and grandparents) want to make college life a little easier – and fun. The site offers an assortment of care packages for different occasions like new students, final exam period and Sample cpa exam questions, or graduation.There’s definitely room in this space for you to put together your own care packages of healthy snacks or junk food, toys, birthday cakes, funny t-shirts, gift certificates to a local yoga studio, iTunes… get creative!

duster-with-glove_M11i8PKu4. Dorm cleaning service – College janitorial services are typically limited to bathrooms, hallways, and other public areas. A lot of students with dorm or fraternity/sorority rooms that resemble those in the film Animal House would love to hire someone to clean up.

Since they’re small, dorm rooms can be cleaned quickly. And if parents aren’t willing to cover the cost then suite occupants may be willing to split it.

If you don’t want to do the actual cleaning yourself then build on the Dorm Mom app model and find local students to do the work.

5. Tutor If you’re knowledgeable in a particular academic subject, earn money helping a struggling student pass a class. If you’re targeting undergraduates, marketing-wise you may want to target the paying parent, it may be the parent footing the bill.

When I was studying for the Graduate Entrance Exam (GRE) I personally hired a math tutor to help me brush up on my algebra and geometry.

So don’t forget to tap all those students either applying for advanced degree programs or who need to pass final licensing exams also need help preparing for the various examinations.

If you don’t want to deal with promoting your services yourself then sign up with a clearing house like Take Lessons. Algebra tutors on their site get paid $15-$35 for 30 minutes of tutoring.

Push pin on sudy text6. Coach ADD/ADHD/autistic students – Most schools have on-site professionals to assist with students with a variety of special needs including attention deficit and/or hyperactivity or autism.

That said, there’s plenty of room for customized private coaching for those students who need one-to-one help to negotiate the maze of university bureaucracy, deal with the social and academic demands of college, manage money, stay fit, and juggle laundry and other chores new to many young people out on their for the first time.

Parents are already paying through the nose for tuition. What’s another $200-$500 a month to ensure their son or daughter graduates?

7. Career advising for lost students – Imagine spending a small fortune on your kid’s tuition only to have him or her drop out, flunk out, or graduate but still be utterly directionless.

My friends Tim and Martha were dismayed when their daughter Katie flunked out of her pricey private high school. So they sent her to a private career counselor.

In addition to doing a bunch of testing, the counselor arranged for Katie to spend a month with a volunteer organization in Latin America as well as other experiential outings.

The bill… $3,000 plus the cost of travel!

Once again, you don’t need to be the one providing the counseling. You just need to find the counselors and promote and manage the business.

With 21 million college students in the US and another 1.7 in Canada, there’s ample opportunity to cash in on students — and their paying parents.

And since college doesn’t start up again until the fall, that gives you a full three months to start putting your ideas in place. So… what are you waiting for? Your future profit center is waiting for you!

We’d Love to Hear From You

Have another idea for tapping the lucrative college market? Share it with your fellow Changing Course change seekers here!

If you don’t use Facebook, just scroll down to post there.

The best idea will receive a FREE copy of Being Realistic is Killing Your Dream (a $19 value)


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